Forbes Business

Button covers are the new jewels of Italian fashion

Maccieri Rossi continued to expand this collection with coveted new styles, but has also created a capsule collection based on his passion for vintage objects that were once at the height of fashion but fell out of favor in modern dressing.

“Right now I’m obsessed with button covers,” she says, “they were very trendy and popular, but then they disappeared.” As cufflinks, men wore them to add a touch of jewelry to their wrists. However, they differ in that you don’t need custom shirts with no buttons made.

For his collection, which he calls ‘Buttoned Up’, he has created refreshing new takes on hard stone and 18K gold, engraved with different colored sapphire or diamond accents and pieces that can be engraved and personalized.

His inspiration was a happy accident: discovering pieces that also had great sentimental value”, he explains, and he forgot.

But from the moment I found them again, I started thinking about how to innovate the concept, go beyond the original traditional styles and add my sensibility to make them pieces that my clients would want to own and wear.”

Button covers and other jewels


Maccieri Rossi also wanted to take this concept to a more emotional-personal and multifunctional level. He took what started out as a popular jewelry item for men, who could also wear a single ornate button cover on the top button of their shirt instead of a tie, and turned it into a fun and stylish way to dress up a women’s striped white dress or any type of shirt.

“By embellishing your shirt, you can express yourself through our colored stones, symbols or letters”, says Maccieri Rossi.

You can have multiple letter pieces (made with diamonds, a range of sapphires or enamel) to create words like LOVE or MAGIC or your name, initials, sentimental meanings or any engraving you want to personalise. You can wear them in fours like the men did initially, on your shirt cuffs or wear one on the first button instead of a pendant or as the first layer and then add a chain or pendant underneath.

Diamond and gold button covers with love writing by Anna Maccierri Rossi

“There are no limits to this concept and the combinations.” explains Maccierri Rossi. “I am also working on expanding the collection of jewelry (rings, pendants and bracelets) with which you can enjoy playing with the buttons on the lid and create your own treasure chest of styles”.

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