Vivara will have a female majority on the board of directors

In the management proposal for the shareholders’ meeting, women increase from 40% to 60% of the board   


Vivara, the largest jewelry chain in Latin America, announced a proposal with changes to its board of directors, which will now have a female majority. Before, women represented 40% of the board; now it will be 60%.


As part of the news, Marina Kaufman, executive brand director, joins the board as a representative of the control block. Kaufman has been with the company for 10 years and, in an interview with Forbes last year, stated that Vivara’s success is linked to the fact that women occupy the entire company.


In Vivara’s board, women are 36%, in management, they are 93% and in coordination, 56%. “The female leadership within Vivara came naturally and never as a goal.”


Tarcila Ursini, an economist and manager focused on investments, also joins the company’s board. She has more than two decades of experience in the Brazilian business sector and especially with the theme of sustainability.


Among all Vivara employees, 87% are classified as female. In 2022, the company received the Women on Board Seal, awarded to companies with at least two women on administrative or advisory boards.


The company maintains a board with 80% independent members. The proposed composition maintains João Cox Neto, founding partner and president of Cox Investments & Advisory, who chaired the board for the last two years, Fábio Coelho, who since 2011 occupies the presidency of Google Brasil, and Anna Chaia, who is mentor to startups by Endeavor and a member of the Advisory Panel that selects potential companies to join the Accelerator Program.